Advanced strategic management Essay Example | Topics and Well Written Essays - 2500 words

Advanced strategic management - Essay Example This essay is a critical evaluation of an organization facing a problem associated with a strategic issue. It focuses on Woolworths Group Plc. which is a renowned organization dealing with entertainment and media in the United Kingdom. The risks associated with focusing and directing most of the resources on improvement of operational effectiveness. Potential avenues for addressing this problem have been discussed focusing on the various techniques and models available, including the regression and the time series models. The organization expanded rapidly since its establishment in 1909, leading to expansion in foreign markets for its entertainment products. It began going global in its operations, initially establishing in Liverpool and later expanding in the whole of the UK. By 2001, the company entered the London stock exchange after it broke off from its merger with Kingfisher Plc. The organization had been doing well in its recovery strategies, mainly focused on doing away with the huge amounts of stock that was in excess as well as offsetting the debts acquired while it was in a merger with Kingfisher. The management had to be strengthened. The organizational performance rose considerably since 2001 (Johnson et al 2004 p 66). The organization was focused on improving its operational effectiveness through approaches aimed on reinforcement of infrastructure, whereby there were improvements in managing stocks, and the supply chain. Other aspects of operational effectiveness included reduction of suppliers and improvements in branding. More offices were bought in order to bring better services to customers in foreign markets such as Hong Kong (Johnson et al 2004 p 67). The organization also focused on product improvement, a factor that improved its competitive advantage in the short run. It established two operation lines, whereby according to Johnson et al, it had a woolies arm for retail while on the other